How to photograph items so they sell: a phone-only guide
Buyers decide whether to message you mostly from the first photo. You don't need a camera or editing skills — just good light and a few deliberate shots.
By Vaultmart Founder · · 6 min read
Use daylight
Shoot near a window during the day and turn off mixed indoor lights, which give odd colours. Avoid direct harsh sun; a bright overcast day is ideal outdoors.
Clear the background
Put the item against a plain wall, floor or sheet. Remove clutter, other items for sale and anything personal — including mail, family photos and house numbers.
The shot list
Aim for six to ten photos:
- Front, straight on — this is your cover photo.
- Back and sides.
- Labels: brand, model, size, serial plate.
- Close-ups of every scratch, stain or chip.
- The item in use or switched on, where it makes sense.
- Everything included, laid out together.
Show defects honestly
Photographing damage up front saves wasted meetups, reduces haggling at the door and makes the rest of your listing more believable. Buyers who come knowing about a scratch don't use it to renegotiate.
Keep it real
Don't use stock images or heavy filters for used items. Photos of the actual item are what buyers trust.
Put this into practice
Posting on VaultMart is free with no commission. Want more eyes on an ad? Featured placement and Bump are optional one-off upgrades at checkout.